1. Filter settings, basis for the required statistical data to be displayed. In addition, you can choose to have displayed PPC Bee campaigns only or select the desired currency (we will recalculate prices to the single currency at the exchange rate of the day - EUR, CZK or USD).
You can view the information by days, weeks, months, years or your required period.
2. Clear line chart in which you can see the click count, average position, impression count, cost, CTR, CPC, conversion count, transaction count, their value and price per transaction, as well as PNO.
3. Statistics can be viewed at the level of user’s account, campaign, ad group, keyword and advertising texts as well as advertising texts – templates.
Blog CZ: https://medium.com/ppc-bee-cz/pr%C5%AFvodce-monitoringem-48034910771d