Do you have additional data in the spreadsheet? Thanks to Google Sheet Enrichment, you can enrich your data source with new attributes. For example, you can enrich your feed with margin groups or work with marketing actions. 

Here we will give illustrative examples of how Google Sheet enrichment can be used:

Enriching a source with margin at the category level

Google Sheets link setup:

Link preview:

Source preview:

Use case 2:

- Actions at category level